70 Years of Friendly

Celebrating 70 Years of Friendly — Enter to Win Free Car Payments!

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70 Years of Friendly

Serving Dallas Since 1956.

We’re celebrating seven decades of serving Dallas—and giving three lucky winners free car payments!

  • 1 YearGrand Prize
  • 6 MonthsSecond Prize
  • 3 MonthsThird Prize

Vintage black-and-white scene of a Friendly Chevrolet neon sign and showroom with the Dallas skyline behind it
Friendly Chevrolet dealership today, with its blue Friendly Chevrolet entrance and Dallas high-rises behind it

Then Today

The 70th Anniversary Giveaway

You Could Win Free Car Payments

Friendly Chevrolet is celebrating 70 years in Dallas by helping three winners take a break from their monthly car payments. Enter today for your opportunity to win.

  • Grand Prize 1 Year

    Up to 12 Free Monthly Car Payments

  • Second Prize 6 Months

    Up to 6 Free Monthly Car Payments

  • Third Prize 3 Months

    Up to 3 Free Monthly Car Payments

No purchase necessary. Subject to eligibility requirements, prize limitations and official rules.

Official Rules

Enter Today

Seventy years.
Three winners.
One quick entry.

  • No purchase necessary
  • Entering doesn’t obligate you to buy a vehicle
  • Winners selected November 14, 2026
  • Entries close November 12, 2026
  • DFW residents 21 and older · one entry per person

Read the Official Rules

Enter the 70th Anniversary Giveaway

All fields are required unless marked optional.

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Our Story

Dallas Has Changed. Friendly Has Always Been Here.

Since 1956, Friendly Chevrolet has helped generations of Dallas drivers find the right Chevrolet for work, family, adventure and everything in between.

Seventy years later, our commitment remains the same: friendly people, straightforward service and a dealership our community can count on.

Vintage black-and-white scene of the Friendly Chevrolet showroom with classic 1950s Chevrolets parked out front

Seventy Years, Year by Year

The Eddins family story, from Memphis to Stemmons Freeway.

  1. 1956

    A Legendary Beginning

    Roy Eddins moves his family from Memphis to Dallas in June 1956 to run a struggling dealership, and turns it around in just two months with standout customer service.

    Friendly Chevrolet scrapbook page titled A Legendary Beginning, with vintage photos of the dealership lot and its early mascot
  2. 1960

    Next Door to Friendly

    Roy becomes part owner and moves the dealership to Lemmon and Inwood, then the “far north” of Dallas, right next to a brand-new Chevrolet store: Friendly Chevrolet.

  3. 1965

    The Next Generation

    Roy’s 14-year-old son, Mark Eddins, starts working summers in the parts department, just as his father had.

  4. 1970

    The Eddins Family Buys Friendly

    In September 1970, with help from Mr. Hutton, Roy purchases Friendly Chevrolet and turns it around with the same customer-first service.

    Illustration of the classic Friendly Chevrolet neon sign, with its mascot and twin clocks, in front of the showroom
  5. 1973

    Mark Comes Aboard

    Mark joins Friendly full-time and works his way through every position and department in the dealership.

  6. 1979

    A New General Manager

    Mark becomes General Manager, and Friendly Chevrolet thrives through the ’70s and ’80s under his leadership.

  7. 1993

    Room to Grow

    Friendly begins a five-year plan that leads to its current home: a 14-acre facility right off I-35 (Stemmons Freeway) at Inwood Road.

    Aerial view of the Friendly Chevrolet lot at I-35 and Inwood Road, with rows of vehicles, the Certified Pre-Owned sign and the Dallas skyline
  8. 2011–2024

    GM Dealer of the Year

    Friendly is named General Motors Dealer of the Year 12 times, in 2011, 2012, 2014 and every year from 2016 through 2024.

  9. 2013

    A Complete Renovation

    A top-to-bottom renovation brings new technology, updated waiting areas and service bays, the Corvette Café, and the launch of Concierge Plus+.

    Bright, two-story Friendly Chevrolet showroom with customer seating, new Chevrolets on display and a central staircase
  10. 2016

    60 Years in Dallas

    Friendly marks its 60th anniversary with a year-long celebration for its customers.

  11. Today

    70 Years of Friendly

    Friendly Chevrolet celebrates 70 years of local relationships, trusted service and Chevrolet ownership, and is still family owned and operated.

    The Friendly Chevrolet storefront today, with its blue Friendly Chevrolet entrance

Then & Now

Seven Decades. Generations of Drivers. One Friendly Name.

Then: vintage Friendly Chevrolet showroom with classic Chevrolets on the lot
Now: the modern Friendly Chevrolet storefront in Dallas

Then Now

The cars have changed. So has the Dallas skyline. What hasn’t changed is Friendly Chevrolet’s commitment to the people who drive through our doors.

Drag the slider to move between then and now.

Through November 14

70th Anniversary Savings Are Happening Now

We’re celebrating through November 14 with exceptional opportunities across our new Chevrolet inventory.

  • Blue 2026 Chevrolet Silverado 1500 crew cab pickup

    2026 Chevy Silverado 1500

    High Country · Stock #TZ165892

    $15,000 Off MSRP MSRP $77,465

    Or$0 Due at Signing

    Offer expires 11/14/26

    Shop This Offer

    New 2026 Chevrolet Silverado 1500 High Country: Stock#TZ165892; VIN: 1GCUKJE88TZ165892; MSRP $77,465; Dealer Discount $11,750; Customer Cash $1,250; Bonus Cash $2,000. Sale Price For Everyone $62,465. Residential restrictions apply. Plus dealer added options. Must take from current dealer inventory. Plus tax, title, license. Offer expires 11/14/26.

  • Red 2026 Chevrolet Equinox compact SUV

    2026 Chevy Equinox

    Stock #TL473613

    $7,400 Off MSRP MSRP $38,789

    Or$0 Due at Signing

    Offer expires 11/14/26

    Shop This Offer

    New 2026 Chevrolet Equinox : Stock# TL473613; VIN# 3GNAXSEG6TL473613; MSRP $38,789; Dealer Discount $7,400; Sale Price For Everyone $31,389. Plus dealer added options. Must take from current dealer inventory. Plus tax, title, license. Subject to credit approval through GM financial. Offer expires 11/14/26.

  • Gray 2026 Chevrolet Traverse three-row SUV

    2026 Chevy Traverse

    Stock #TJ400654

    $7,000 Off MSRP MSRP $61,094

    Or$0 Due at Signing

    Offer expires 11/14/26

    Shop This Offer

    New 2026 Chevrolet Traverse: Stock# TJ400654; VIN# 1GNEVLKS0TJ400654; MSRP $61,094; Dealer Discount $7,000; Sale Price For Everyone $54,094. Plus dealer added options. Must take from current dealer inventory. Plus tax, title, license. Subject to credit approval through GM financial. Offer expires 11/14/26.

Questions

Giveaway FAQ


Celebrate 70 Years of Friendly

Enter for your chance to win free car payments, explore our anniversary savings and become part of the next chapter of Friendly Chevrolet.

Official Rules

70 Years of Friendly Car Payment Giveaway

No Purchase Necessary

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.

Sponsor

Friendly Chevrolet, 2754 N Stemmons Fwy, Dallas, Texas 75207 (“Sponsor”).

Eligibility

Open only to legal residents of the Dallas–Fort Worth Metro Area, age 21 or older at the time of entry. Void where prohibited.

Promotion Period & How to Enter

Promotion begins October 5, 2026 and ends November 12, 2026 (“Promotion Period”). To enter, complete the entry form on this page. Limit 1 entry per person during the Promotion Period. Agreeing to receive marketing communications is optional and is not required to enter or win.

Drawing & Odds

Three potential winners will be selected by random drawing on or about November 14, 2026, from all eligible entries received. Odds of winning depend on the number of eligible entries received.

Prizes

One Grand Prize consisting of up to twelve monthly vehicle payments; one Second Prize consisting of up to six monthly vehicle payments; and one Third Prize consisting of up to three monthly vehicle payments. Any vehicle payment qualifies; the winner must have an active auto loan or lease and provide a statement from the lender to verify the monthly payment amount. There is no cap on the monthly payment amount. Prizes are nontransferable, and no substitution is permitted except by Sponsor as provided in these Official Rules.

Winner Notification & Verification

Potential winners will be contacted by phone on November 13, 2026, and must be present at Friendly Chevrolet, 2754 N Stemmons Fwy, Dallas, Texas, on November 14, 2026 to claim their prize. Potential winners are subject to verification and may be required to complete an affidavit of eligibility, liability release, tax documentation and, where lawful, a publicity release. Winners are responsible for all federal, state and local taxes and any expenses not expressly included in the prize description.

Privacy

Information collected through this promotion is used to administer the giveaway and is subject to Sponsor’s Privacy Policy (opens in a new tab).

By entering, entrants agree to these Official Rules, available at FriendlyChevy.com/anniversary.