70 Years of Friendly
Celebrating 70 Years of Friendly — Enter to Win Free Car Payments!
70 Years of Friendly
Serving Dallas Since 1956.
We’re celebrating seven decades of serving Dallas—and giving three lucky winners free car payments!
- 1 YearGrand Prize
- 6 MonthsSecond Prize
- 3 MonthsThird Prize
No Purchase NecessaryWinners Selected November 14, 2026
Then Today
The 70th Anniversary Giveaway
You Could Win Free Car Payments
Friendly Chevrolet is celebrating 70 years in Dallas by helping three winners take a break from their monthly car payments. Enter today for your opportunity to win.
- Grand Prize 1 Year
Up to 12 Free Monthly Car Payments
- Second Prize 6 Months
Up to 6 Free Monthly Car Payments
- Third Prize 3 Months
Up to 3 Free Monthly Car Payments
No purchase necessary. Subject to eligibility requirements, prize limitations and official rules.
Enter Today
Seventy years.
Three winners.
One quick entry.
- No purchase necessary
- Entering doesn’t obligate you to buy a vehicle
- Winners selected November 14, 2026
- Entries close November 12, 2026
- DFW residents 21 and older · one entry per person
You’re Entered!
Thank you for celebrating 70 Years of Friendly with us. Winners will be selected on November 14, 2026. While you’re here, explore our anniversary savings.
Our Story
Dallas Has Changed. Friendly Has Always Been Here.
Since 1956, Friendly Chevrolet has helped generations of Dallas drivers find the right Chevrolet for work, family, adventure and everything in between.
Seventy years later, our commitment remains the same: friendly people, straightforward service and a dealership our community can count on.
Seventy Years, Year by Year
The Eddins family story, from Memphis to Stemmons Freeway.
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1956
A Legendary Beginning
Roy Eddins moves his family from Memphis to Dallas in June 1956 to run a struggling dealership, and turns it around in just two months with standout customer service.

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1960
Next Door to Friendly
Roy becomes part owner and moves the dealership to Lemmon and Inwood, then the “far north” of Dallas, right next to a brand-new Chevrolet store: Friendly Chevrolet.
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1965
The Next Generation
Roy’s 14-year-old son, Mark Eddins, starts working summers in the parts department, just as his father had.
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1970
The Eddins Family Buys Friendly
In September 1970, with help from Mr. Hutton, Roy purchases Friendly Chevrolet and turns it around with the same customer-first service.

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1973
Mark Comes Aboard
Mark joins Friendly full-time and works his way through every position and department in the dealership.
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1979
A New General Manager
Mark becomes General Manager, and Friendly Chevrolet thrives through the ’70s and ’80s under his leadership.
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1993
Room to Grow
Friendly begins a five-year plan that leads to its current home: a 14-acre facility right off I-35 (Stemmons Freeway) at Inwood Road.

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2011–2024
GM Dealer of the Year
Friendly is named General Motors Dealer of the Year 12 times, in 2011, 2012, 2014 and every year from 2016 through 2024.
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2013
A Complete Renovation
A top-to-bottom renovation brings new technology, updated waiting areas and service bays, the Corvette Café, and the launch of Concierge Plus+.

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2016
60 Years in Dallas
Friendly marks its 60th anniversary with a year-long celebration for its customers.
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Today
70 Years of Friendly
Friendly Chevrolet celebrates 70 years of local relationships, trusted service and Chevrolet ownership, and is still family owned and operated.

Then & Now
Seven Decades. Generations of Drivers. One Friendly Name.
Then Now
The cars have changed. So has the Dallas skyline. What hasn’t changed is Friendly Chevrolet’s commitment to the people who drive through our doors.
Drag the slider to move between then and now.
Through November 14
70th Anniversary Savings Are Happening Now
We’re celebrating through November 14 with exceptional opportunities across our new Chevrolet inventory.
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2026 Chevy Silverado 1500
High Country · Stock #TZ165892
$15,000 Off MSRP MSRP $77,465Or$0 Due at Signing
Offer expires 11/14/26
New 2026 Chevrolet Silverado 1500 High Country: Stock#TZ165892; VIN: 1GCUKJE88TZ165892; MSRP $77,465; Dealer Discount $11,750; Customer Cash $1,250; Bonus Cash $2,000. Sale Price For Everyone $62,465. Residential restrictions apply. Plus dealer added options. Must take from current dealer inventory. Plus tax, title, license. Offer expires 11/14/26.
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2026 Chevy Equinox
Stock #TL473613
$7,400 Off MSRP MSRP $38,789Or$0 Due at Signing
Offer expires 11/14/26
New 2026 Chevrolet Equinox : Stock# TL473613; VIN# 3GNAXSEG6TL473613; MSRP $38,789; Dealer Discount $7,400; Sale Price For Everyone $31,389. Plus dealer added options. Must take from current dealer inventory. Plus tax, title, license. Subject to credit approval through GM financial. Offer expires 11/14/26.
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2026 Chevy Traverse
Stock #TJ400654
$7,000 Off MSRP MSRP $61,094Or$0 Due at Signing
Offer expires 11/14/26
New 2026 Chevrolet Traverse: Stock# TJ400654; VIN# 1GNEVLKS0TJ400654; MSRP $61,094; Dealer Discount $7,000; Sale Price For Everyone $54,094. Plus dealer added options. Must take from current dealer inventory. Plus tax, title, license. Subject to credit approval through GM financial. Offer expires 11/14/26.
Your Friendly Story
70 Years of Dallas Memories
Seven decades means a lot of first cars, family road trips and keys handed across the desk. We’d love to hear yours.
- 01A photo of a Chevrolet you bought from Friendly
- 02A memory about your first Friendly Chevrolet
- 03A story about generations of your family shopping at Friendly
- 04Then-and-now photos of your vehicles
In Their Words
The Friendly Name Still Means Something
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[VERIFIED TESTIMONIAL 1 — exact review text]
[CUSTOMER DISPLAY NAME][SOURCE · DATE] -
[VERIFIED TESTIMONIAL 2 — exact review text]
[CUSTOMER DISPLAY NAME][SOURCE · DATE] -
[VERIFIED TESTIMONIAL 3 — exact review text]
[CUSTOMER DISPLAY NAME][SOURCE · DATE]
Questions
Giveaway FAQ
No. No purchase is necessary to enter or win, and a purchase will not increase your chances of winning. Entering does not obligate you to purchase a vehicle.
Three winners will be selected. The Grand Prize is up to twelve monthly vehicle payments, the Second Prize is up to six monthly vehicle payments, and the Third Prize is up to three monthly vehicle payments. Prizes are nontransferable, and winners are responsible for all federal, state and local taxes. See the Official Rules for complete prize descriptions.
The giveaway runs October 5 through November 12, 2026. Three potential winners will be selected by random drawing on or about November 14, 2026, from all eligible entries received. Odds of winning depend on the number of eligible entries received.
Potential winners will be contacted by phone on November 13, 2026, and must be present at Friendly Chevrolet on November 14, 2026 to claim their prize. Potential winners are subject to verification and may be required to complete an affidavit of eligibility, a liability release, tax documentation and, where lawful, a publicity release.
The giveaway is open only to legal residents of the Dallas–Fort Worth metro area who are 21 or older at the time of entry. See the Official Rules for complete eligibility requirements.
One entry per person during the Promotion Period (October 5 – November 12, 2026).
Yes. Any car payment qualifies, as long as you have an active auto loan or lease. Winners must provide a statement from their lender to verify the monthly payment amount. Prizes are nontransferable, and no substitution is permitted except by the Sponsor as provided in the Official Rules.
There is no cap on the monthly payment amount. The Grand Prize covers up to twelve of the winner’s verified monthly vehicle payments, the Second Prize up to six, and the Third Prize up to three. See the Official Rules for complete prize descriptions.
The complete Official Rules, including eligibility, prize descriptions, odds, restrictions and sponsor information, are on this page: read the Official Rules.
Your entry information is used to administer the giveaway and contact winners. You will only receive marketing calls, texts and emails from Friendly Chevrolet if you check the optional consent box, and you can opt out at any time. For full details, read our Privacy Policy (opens in a new tab).
Celebrate 70 Years of Friendly
Enter for your chance to win free car payments, explore our anniversary savings and become part of the next chapter of Friendly Chevrolet.
No purchase necessary. Winners selected November 14, 2026.
Official Rules
70 Years of Friendly Car Payment Giveaway
No Purchase Necessary
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.
Sponsor
Friendly Chevrolet, 2754 N Stemmons Fwy, Dallas, Texas 75207 (“Sponsor”).
Eligibility
Open only to legal residents of the Dallas–Fort Worth Metro Area, age 21 or older at the time of entry. Void where prohibited.
Promotion Period & How to Enter
Promotion begins October 5, 2026 and ends November 12, 2026 (“Promotion Period”). To enter, complete the entry form on this page. Limit 1 entry per person during the Promotion Period. Agreeing to receive marketing communications is optional and is not required to enter or win.
Drawing & Odds
Three potential winners will be selected by random drawing on or about November 14, 2026, from all eligible entries received. Odds of winning depend on the number of eligible entries received.
Prizes
One Grand Prize consisting of up to twelve monthly vehicle payments; one Second Prize consisting of up to six monthly vehicle payments; and one Third Prize consisting of up to three monthly vehicle payments. Any vehicle payment qualifies; the winner must have an active auto loan or lease and provide a statement from the lender to verify the monthly payment amount. There is no cap on the monthly payment amount. Prizes are nontransferable, and no substitution is permitted except by Sponsor as provided in these Official Rules.
Winner Notification & Verification
Potential winners will be contacted by phone on November 13, 2026, and must be present at Friendly Chevrolet, 2754 N Stemmons Fwy, Dallas, Texas, on November 14, 2026 to claim their prize. Potential winners are subject to verification and may be required to complete an affidavit of eligibility, liability release, tax documentation and, where lawful, a publicity release. Winners are responsible for all federal, state and local taxes and any expenses not expressly included in the prize description.
Privacy
Information collected through this promotion is used to administer the giveaway and is subject to Sponsor’s Privacy Policy (opens in a new tab).
By entering, entrants agree to these Official Rules, available at FriendlyChevy.com/anniversary.